Which way to go? Perhaps there are those of you out there still trying to decide. Do you go solo? Or do you shelter yourself under the safety of the umbrella and let franchise brand development string you along. This note becomes nothing more than a short motivation. It is not fence sitting. It does not simply drift in whichever direction the wind may decide to blow. It endeavors to assist you in helping to make up your own mind. It would like you to go with your gut feeling, your own personal instincts but in a qualified and objective manner.
Of course, the note would like you to go with your passions in life. Your hopes and dreams for the here and now and, perhaps more importantly, the future. The future is good because proper planning is still required to set up your own business. Developing your brand is an integral part of that planning process. And of course, this no something that comes to you overnight. Talk to any one of the world’s leading entrepreneurs (don’t like at high net worth alone) and they will tell that it was years in the making.
But not to worry. It is not as though you’re talking about a lifetime of toils and snares and getting nowhere in business and life. But it takes time. Good food takes time to prepare. Whether you choose to go solo or join a franchise movement, with or without strings attached, you’ll find that it will still be a step by step approach before you finally get to open your doors for business. Setting up a franchise branch may be easier than going it alone. But just remember, it still costs money.